From our family, to yours

Welcome to BeauBaba!

Welcome to BeauBaba!

Hello! We are Steph and Dean, the owners of BeauBaba, which we run from our home on the beautiful Welsh border. Are you looking for something a little bit different for yourself or for your little ones? Perhaps something ethically made, a little special, colourful, practical, fun and packaged up with love, especially for you? Then we would be delighted to help!

As parents of seven children, we have bought our fair share of clothing, toys and baby care items over the last 15 years! Ethics are really important to us, and so we have always tried hard to choose the more sustainable, ethical options where possible. We also believe that children should be free to be children, and that their clothing and play should support this, being practical, fun and age-appropriate.

Everything we sell is ‘tried and tested’ by our own children, so you can trust that we only handpick the best brands. In fact, our children lead many of our purchasing decisions – highlighting their favourite styles and designs!


A Family Business and Service

Because we are parents too, we understand just how busy you are and how difficult it is to buy online sometimes. You can never be sure whether what you buy will fit or suit your child, and whether you’ll have yet another thing to do when you realise you need to return it! Well, the beauty of buying from a family is that we can help you and assist you making the right choices for you before you press the Checkout button!

Join our Facebook Group ‘BeauBaba’s Clubhouse where we will be happy to assist you, even measuring garments, making reccomendations, taking more detailed photographs, so you can be sure to get the perfect item! You’ll never be ‘just a number’ for us, and you can be sure that with BeauBaba you will receive the Customer Service you want and deserve!


Fun, gender-neutral, eco friendly options 

Passionate about organic and ethically sourced Goods, we sell a range of brands, which are sustainable, bright and colourful, comfortable, practical and functional.

You will notice that we do not split anything in our shop into ‘girls’ and ‘boys’ sections. We believe that clothes/book/toys are just thay, and people can wear/read/play with whatever they feel comfortable and happy in! It is up to YOU and your child to make that individual decision for yourselves, so we will not split or label anything we sell in this way. 



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